BRAND VALUES
Why my candles are different
At Fern+Fell, I want to give my customers the most enjoyable shopping experience, providing beautiful natural candles, reed diffusers and wax melts handmade especially for you.
That’s why I believe the values that underpin my business should be clear and transparent.
In a world of same day deliveries, disposable everything, and hyper consumerism I have taken the utmost care and consideration to produce a candle that doesn't literally cost the earth. I buy my ingredients and supplies from other UK businesses who share my passion for quality and sustainability. I use the best ingredients I can find and consider how their journey to me impacts the world environmentally.
I make each candle fresh and to order when purchased through my online store. If you buy from me at an event or via a stockist, my candles are only made in small batches of 4-6 - which ensures I can control the quality of each candle.
I've chosen to work with coconut & rapeseed wax because I believe it's less harmful to the environment than soy wax and have chosen essential oils over fragrance oils for their purity & holistic benefits.
I print (and cut out) all my own candle labels using water based non toxic ink.
Candles & reed diffusers come with gold metal lids and in recycled brown kraft gift boxes.
I have chosen an amber glass jars as I love the warm glow it gives as the candle burns, and because it make a useful and decorative container once the candle has gone or easily recycled.
Where ever possible I reuse postal packaging, one less cardboard postal box over time can make a huge difference. I'm not perfect and continue to learn better practices as I go, but I am trying to make changes and improvements all the time.
I believe that all businesses can do good and make a difference, however small those first steps may be. My candles are inspired by the beautiful landscape and wildlife of my Cumbrian home, so in my small way I want to give something back and be part of protecting the wildlife and its habitats in the region that I live and work in, and where many of you will no doubt visit. For every full price candle/reed diffuser/wax melt gift set sold through my online store, I donate £1 to the Cumbrian Wildlife Trust to help towards their mission to protect the delicate balance of wildlife & habitats for future generations to enjoy.